A Brand Manager is responsible for adapting a brand strategy for a company`s target market. As the `brand guardian`, brand managers maintain brand integrity across all company marketing initiatives and communications, and may manage a portfolio of products. Brand Managers are tasked with the success of brands or products. They overall plan, develop and direct marketing efforts to increase the value and performance of a specific brand, service or product. A Brand Manager must focus on developing a brand`s profit and loss performance, image and positioning compared to competitors. Brand Managers must have a good understanding of their audience and customers and have strong creative, analytical and organization skills. A Brand Manager must also have a good handle on consumer and market insights, including the ability to analyze market data, and he or she may be tasked with conducting consumer research. The position requires close collaboration with marketing, advertising and media departments.
Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
Planning and execution of all communications and media actions on all channels, including online and social media
Assisting with product development, pricing and new product launches as well as developing new business opportunities
Co-ordinating the launch program to external customers as well as employees.
Lead creative development to motivate the target audience to "take action" and maintain product branding
Managing the budget for advertising and promotional items
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors' activities
Devise innovative growth strategies
Co-ordinate with a team of marketing people and sales/CRM Department working on brand initiatives
Masters degree in any discipline
A degree in Business, Advertising and Marketing, Economics or Engineering from a first line school, be fluent in English both verbally and in writing and have a post-graduate qualification or MBA; and/or have several years' demonstrable marketing experience in a similar environment.
দক্ষতা: Brand Communication
সর্বনিম্ন ৫ বছর
অভিজ্ঞতার ক্ষেত্র: Creative (Creative Director/ Manager), Event/ Campaign Co-ordinator, Media Planning/ Media Buying
শিল্পক্ষেত্র: Advertising Ageny, Event Management, Public Relation Companies
চাকরির প্রয়োজনীয় বিষয়সমূহ
বয়স ৩০ থেকে ৪৫ বছর
Strong communication skills and need to maintain good relationships with colleagues and external contacts. Has hands on attitude, and is analytical and ambitious.
Possesses Brand awareness - a clear understanding of brands and the marketing mix, Determination and perseverance
Has an instinctive feeling about future product concepts
A good listener, able to respond to results and consumer research
কোম্পানীর সুযোগ সুবিধাদি
T/A, Mobile bill, Tour allowance, Performance bonus, Profit share, Provident fund
লাঞ্চ সুবিধা: অর্ধেক ভর্তুকি
বেতন পর্যালোচনা: অর্ধ বার্ষিক
উৎসব ভাতা: ২টি ( বার্ষিক )
Professional working environment with competitive compensation packages including: Lunch Subsidy, Mobile Allowances, Sales Incentives, Festival bonuses, Office transport (when available), Overseas training and Yearly paid vacation for deserving candidate; Growth opportunity in a rapidly growing company
ACE AUTOS (Pvt.) Ltd.ঠিকানা: 204/A Gulshan Tejgaon Link Road, Dhaka 1208ওয়েব: www.haval.com.bd, www.facebook.com/havalbangladeshব্যবসা: HAVAL SUVs have been designed by leading automotive designer Pierre LeClercq, ex head of BMW design team, and and engineered by Toyota-Lexus ex Chief Engineer Suguya Fukusato following the latest global design trends. HAVAL is a specialist manufacturer of premium SUVs and is the No.1 SUV brand in the world’s largest automotive market and has been for the past 15 years. In 2017 Brand Finance valued HAVAL as the "world`s most powerful SUV brand" ahead of Jeep and Land Rover. With over 4 million customers, last year HAVAL was the world’s 10th largest SUV manufacturer outselling Mercedes, BMW and Mitsubishi SUVs. Our success is due to a combination of commitment, passion and listening to our customers. We utilise the best features, safety and technologies from around the globe to produce world class SUVs. It is through these partners that we can access global best practices, leading edge technologies, inbuilt quality, reliability and advanced robotics in our $5B R&D center in Tianjin. The vehicles are well proportioned, have a strong street presence and a sense of balance and poise. Our interiors are beautifully designed, with ergonomics, visual and tactile appeal being our priorities. We use a combination of materials and textures that excite the senses and create an air of understated elegance and quality, such as French double stitching leather seats, Audi inspired gear console and All-Terrain control system used in Ford. Recently HAVAL Motors has appointed Phil Simmons as their new global Design Director and VP. Phil was previously the Design Director for Land Rover where he led the creation of the 2018 Range Rover and Range Rover Sport, 2017 Range Rover Velar and 2016 Range Rover Evoque, Discovery and Discovery Sport. Born in England, Phil has over 30 years of automotive design expertise including a number of years at Ford and will be leading the design studio at HAVAL’s headquarters in Baoding, as well as the advanced design studio in Shanghai. His role is to build a world-class design team and create the unique design of all HAVAL models and strengthen the brand’s position in the SUV segment on the world stage. This is one of the most important and exciting appointments at HAVAL and reinforces the company’s desire to bring in the very best talent from around the world to create the world’s best SUVs and further evidence that HAVAL is moving forward, fast. With a history of 23 years` trusted service in the automobile industry, Ace Autos, the Exclusive Distributor of Haval in Bangladesh, is confident to take it to the new level in the coming years! In that direction, we are looking for a resourceful, energetic, and ambitious team to achieve our Mission, Vision!
প্রয়োজনে ফোন করুন ১৬৪৭৯, ০৯৬১২৪৪৪৮৮৮ আমাদের কন্ট্যাক্ট সেন্টার ৯টা থেকে ৮টা (শনিবার থেকে বৃহস্পতিবার) পর্যন্ত খোলা থাকে।
বিডিজবস-এ প্রকাশিত যেকোনো চাকরি সংক্রান্ত তথ্য নিয়োগকারী প্রতিষ্ঠান কর্তৃক দেওয়া হয়ে থাকে। প্রকাশিত যেকোনো ধরণের চাকরি তথ্য বা নিয়োগ-প্রক্রিয়ার দায়-দায়িত্ব স্ব-স্ব নিয়োগকারী প্রতিষ্ঠানের। এ সংক্রান্ত কোনো অসত্য বা অসম্পূর্ন তথ্য অথবা আর্থিক লেনদেনের দায় বিডিজবস-এর নয়। চাকরিপ্রার্থীদের এই ব্যাপারে সতর্ক হবার জন্য পরামর্শ দেওয়া হচ্ছে।